In business design sprints and programs we work towards a clearly defined goal which in turn is connected to an overarching objective for the client.
We work with clear focus questions, move quickly, focus on action and stay clear of bloating, theoretical, scope of work. Working iteratively helps create momentum and a sense of accomplishment for the team as well as keeping waste of time and money at a minimum, as we include learnings that we draw right into the work process.
Planning is actually incompatible with an entrepreneurial society and economy. Planning is the kiss of death for entrepreneurship. — Peter Drucker
Focus areas and focus questions are key. A focus area could be Artificial Intelligence. A good one in this day and age. Exploring how/what AI could do for a business is an interesting one and could have a clear goal of building a numer of prototypes or pilots in a certain amount of time, that explore and test how a set of processes or activities within a company could start benefitting from applying AI technologies.
Focus questions – representing problems and/or opportunities for a client – are specific but at the same time broad enough to be explored in a way that leads to many potentially interesting tests and applications. How might we simplify customer support issues? Or a more directional one with an “opportunity twist” might be how might we help seniors in care homes feel closer to family?
A first customer experience prototype, connected product in senior HealthTech sector, investigating desirability, user norms and attitudes.
We’ve run sprints and programs in the telco industry – investigating future services and revenue streams, the online learning and education sector and many more. If you’d like to know more about how we can design for you and your company, contact us here and let’s have a chat.